MOTOSUMO HISTORY
Motosumos has a background of developing one of the leading gait analysis systems based on body-mounted inertial sensors using advanced sensor data analysis and modelling of motion physics. The technology has spread rapidly across verticals to universities, training camps, high-end sports outlets, physiotherapists, test centres and elite athletes. Motosumo transformed their patented (patent pending) technology to consumer product moving the entire concept to smartphones – the first in the sports industry to capitalize on the increasingly accurate inertial sensors of the modern smartphone. Motosumo seeks to advance the idea of inspiring people to train intelligently by making it easy and fun, connecting everyone in a group training network allowing them to compete, compare and cooperate. Smartphones hold tremendous potential for advanced sports analysis and coaching with superior motion sensors, processor power, data access, connectivity and screen and audio for coaching. Motosumo unlocks that potential leveraging their experience in professional sports analysis, now bringing the revolutionary technology to your smartphone, bringing advanced training tools to everyone. Motosumo offer this truly unique B2B solution to meet a clear demand from a $85 billion fitness market.
2012
Developed biomechanical models for sports/activity analysis at universities, testing and rehabilitation centres (walking, running, and cycling).
2014
With former Endomondo investors the technology is further developed allowing the use of sensors in smartphones to track activity supported by a cloud based platform.
2017
Former IO Interactive people (Hitman etc.) Invests to build engagement, rewards, and gamification on top for member retention.
Today
The group exercise service is used in over 100 centres around the world and launching with national fitness chains.
Future
Launching watt for cycling and big screens for other indoor classes.
Management
Kresten Juel Jensen CEO & co-founder
Background in engineering and specialised in product development. President of Copenhagen Triathlon Club from 2011-2013.
Mads Find Madsen CTO & co-founder
Ph.D. in health science and specialised in simulation of physiological systems. Managing algorithm and software development on all platforms.
Allan Steen Olesen CMO & co-founder
Brand activation specialist and multiple time Danish Champion in Triathlon. Former Business Director for psLIVE (Dentsu Aegis Network).
Mahmood Ul-Hassan CCO
M.Sc. in computer science with an MBA from Imperial College London with leadership experience from Fitness, Mobile and Telecom industry including former COO for Curves International (EU) and gym owner.
Board
Jens Juel Jensen Product owner & co-founder
Ph.D. in Physics specialised in data analysis and simulation.
Niclas Bönström Board member
Founder of Mrs. Sporty, a German fitness franchise with +600 clubs.
Jonas Olsson Board member
Investor and strategic consultant with a background as Global Head of Wearables at SONY.
Irfan Goandal Board member
Promentum Equity Partner with a background from the mobile industry.
Nana Bule Chairman of the Board
COO and CMO at Microsoft Denmark.
Richard Breiter Board member
Pre Seed Ventures investement manager with a background from the mobile industry.
Janos Flösser Board member
Digital expert leading some of the biggest gaming successes such as Hitman and Tomb Raider.
ADVISORS
Bryan K. O'Rourke Advisor
Fitness industry and technology expert and Partner in Vedere Ventures.
Søren Mohr Advisor
Marketing expert with a background as CMO with the two largest chains in Denmark, Fitness World and fitness dk.
Lykke Tærsbøl Advisor
UX design expert and consultant with a background from SONY Mobile.
Send us a message
Address
Motosumo ApS,
Ole Maaløes Vej 3,
2200 København N,
Denmark
Mail
info@motosumo.com